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Tuesday, September 18, 2018

Novo Nordisk launches online chatbot available 24/7 for diabetes questions


Move over, Siri and Alexa: There’s a new voice in town. Meet Sophia, Novo Nordisk’s first chatbot built specifically for people with diabetes.
Sophia is available on the Danish drugmaker’s Cornerstones4Care website, visually presented on the home screen as a woman’s smiling face on the right-hand side “Ask Sophia” tab. One click opens a dialog box with Sophia’s friendly greeting and offer to help. The chatbot, which launched in April, directly answers questions and addresses concerns—or forwards or redirects when it doesn’t know the answer—but also learns through human interactions and will consistently improve over time at addressing questions and needs.
So far, Sophia has had more than 11,000 conversations and been asked more than 27,000 questions, said Amy West, the senior director overseeing patient marketing and digital health at Novo Nordisk. Meanwhile, Novo is also learning through patient questions things like what content it needs to bolster and what different types of content people prefer.

Sophia was born after Novo noticed spikes in online traffic to its Cornerstones4Care.com website between 11 p.m. and 1 a.m., reinforcing the need for information outside standard HCP hours.

“People are looking for information when they have time, which is late at night after the kids are in bed or when they’re not working, and when their treatment team is not available,” West said.
Novo built Sophia on artificial intelligence and natural language processing technology, but it also included work around empathy and human connections to create the approachable and relatable Sophia persona.

Cornerstones4Care debuted in 2011 as an omnichannel patient support system that includes offline, email and telephone support along with the online digital presence. The Sophia concierge is one of the steps Novo is taking to advance technology into AI and other areas like voice assistants as it moves to offer patients more than just medicines.
Novo believes that product plus wraparound is “critically important,” West said, especially in chronic disease states like diabetes. Patient engagements like Sophia provide education and support with medicines and medical teams that can lead to better outcomes and better quality of life.
Novo’s diabetes treatments include its newer once-weekly GLP-1 injection Ozempic, along with its older Victoza, a shorter-lasting form of the drug.

Coca-Cola buys Australia’s kombucha maker Mojo


Coca-Cola Co said on Tuesday it bought Australia-based Organic & Raw Trading Co, known for its Mojo brand of kombucha tea, extending its push into healthier drinks.

The world’s largest drinks company has been increasingly diversifying its portfolio to include healthier options such as sparkling waters as consumers move away from sugary sodas.
Organic & Raw’s Mojo kombucha is a naturally fermented tea.
Coke has been on a deal spree, ranging from a $5.1 billion (3.88 billion pounds) acquisition of coffee chain Costa to a minority stake in a Kobe Bryant-backed sports drink brand BodyArmor last month. The company is also among the bidder for GlaxoSmithKline Indian Horlicks nutrition business, Reuters reported on Tuesday.
The soda maker also said on Monday it was closely watching the fast-growing marijuana drinks market for a possible entry.
The latest deal, the terms for which were not disclosed, will allow Coca-Cola to add Mojo brands to its portfolio of 165 products and 25 brands across Australia.
“The addition of Mojo kombucha fits perfectly with the growing popularity of organic, probiotic drinks,” Vamsi Mohan, president of Coca-Cola Australia, said in a statement.

Surface Oncology initiated at Baird


Surface Oncology initiated with an Outperform at Baird. Baird analyst Michael Ulz initiated Surface Oncology with an Outperform and $23 price target.
https://thefly.com/landingPageNews.php?id=2792255

Pot stock Aurora says no agreement with Coca-Cola, but shares are rising anyway


  • “The Company does confirm that it engages in exploratory discussions with industry participants from time to time,” Aurora said in a press release.
  • The stock rallied 17 percent in Canadian trading Monday after a report said Coca-Cola is in talks with Aurora to develop weed-infused beverages.
Despite assurances from Canadian marijuana producer Aurora Cannabis that it does not have any formal agreement to partner with a beverage company, its stock rallied Tuesday after it said it talks with drink companies on occasion.
As of the latest reading, shares of Aurora were up 7 percent in Canadian trading.
“The Company does confirm that it engages in exploratory discussions with industry participants from time to time,” Aurora said in a press release. “At this time the Company confirms there is no agreement, understanding or arrangement with respect to any partnership with a beverage company.”
Tuesday’s move comes after the stock rallied 17 percent in Canadian trading Monday after Canadian news service BNN Bloomberg reported Coca-Cola is in talks with Aurora to develop weed-infused beverages.
Coke issued the following statement Monday following the report:
“We have no interest in marijuana or cannabis. Along with many others in the beverage industry, we are closely watching the growth of non-psychoactive CBD as an ingredient in functional wellness beverages around the world. The space is evolving quickly. No decisions have been made at this time.”

FDA: Immediate-Release Opioids Now Under Risk Evaluation & Mediation Plan


The FDA said Tuesday that it is broadening its Risk Evaluation and Mitigation Strategy (REMS) for opioids to include immediate-release agents prescribed for outpatients, and will cover all “providers who are involved in the management of patients with pain” — not just those writing prescriptions.
But although the agency is requiring opioid manufacturers to create new training modules for nonprescribers, and that cover immediate-release products, the training will remain voluntary for professionals.
The broadened REMS will also apply to extended-release and long-acting (ER/LA) opioids for outpatient use, for which the FDA first imposed a REMS in 2012. The agency noted that Tuesday’s action raises the number of individual products subject to the opioid REMS from 62 to 347.
“Our aim is to make sure the medical community can take advantage of the available education on pain management and safe use of opioid analgesic products,” said FDA Commissioner Scott Gottlieb, MD, in announcing the changes.
“At the same time, we’re also taking new steps to advance the development of evidence-based, indication-specific guidelines to help further guide appropriate prescribing of opioids. The goal is that these guidelines will provide evidence-based information on the proper number of opioid doses that should be dispensed for different medical conditions for which these drugs may be indicated. The aim is to reduce overall dispensing as a way to further reduce exposure to these drugs,” Gottlieb added. He did not give a timeline for when these more specific guidelines would be released.
The FDA noted that the new training — components of which were outlined in a “blueprint” document — must be made available to nurses and pharmacists, for example, in addition to those authorized to prescribe opioids. “The new REMS also requires that the education cover broader information about appropriate pain management, including alternatives to opioids for the treatment of pain. The agency is also approving new product labeling containing information about the health care provider education available through the new REMS,” the agency said.
That labeling about education will now appear as part of the boxed warnings and other sections on “warnings and precautions.”
Previously, the opioid REMS ordered manufacturers of ER/LA opioids to develop training materials for prescribers, with the aim of minimizing risks of overuse and abuse. However, the FDA stopped short of requiring prescribers to undergo special training. REMS requirements for many other types of medications do include mandatory training, and the agency said opioids could eventually be added to that list.
“The FDA’s Opioid Policy Steering Committee continues to consider whether there are circumstances when the FDA should require some form of mandatory education for health care providers and how the agency would pursue such a goal,” according to the Tuesday announcement.

Few data on potential grounds for concern on probiotics


The mass marketing of unregulated probiotics for general human health is coming under fire. Despite some benefit of selected strains in defined gastrointestinal contexts such as post-infectious diarrhea, post-colectomy pouchitis, and remission maintenance in ulcerative colitis, concerns are growing about the sale of untested consumer formulations. There are claims of unsubstantiated benefits for healthy people but make no mention of potential risks and offer no guarantee of potency and purity.
“Consumers and physicians should not assume that the label on probiotic supplements provides adequate information to determine if consuming the live microorganism is worth the risk,” wrote Pieter A. Cohen, MD, of Harvard Medical School in Boston, in a viewpoint article in JAMA Internal Medicine.
He pointed out that advertised indications notwithstanding, no large, long-term clinical trials have proven that probiotics offer clinical benefits for people who are already healthy. Yet U.S. manufacturers are free to promote supplements as doing just that: “There are few restrictions on structure and/or function claims, such as ‘boosts digestive health’ or ‘supports the immune system’ on supplement labels, and information about potential adverse effects is not required.”
Consumers may thus not be aware of the possible risks of ingesting live bacteria, including opportunistic infections, allergic reactions, and the introduction of new genes into the microbiome that might confer antibiotic resistance, he said.
Asked for his perspective, Jason K. Hou, MD, of Baylor College of Medicine in Houston, told MedPage Today that the piece made some interesting points about the risk of probiotics — particularly the potential for gene transfer and antibiotic resistance. “There’s not a lot of clinical evidence currently to strongly advocate for their use, but neither are there a lot of data showing that probiotics cause adverse clinical events.” He added that Cohen’s article highlights the need to monitor the effects of probiotics as their use becomes more widespread.
‘Creative Advertising and Hype’
In the article, Cohen noted that with small studies used to put a favorable spin on probiotics, “creative advertising and hype” around the power of the gut microbiome are driving enthusiasm for commercial probiotics. For example, in the decade 2001-02 to 2011-12, consumption of probiotic supplements more than doubled in the United States. Consumption is highest among college-educated adults, with 3.5% reporting use of probiotic supplements within the past 30 days. In addition, in a recent Nielsen survey, 20% of respondents said probiotics are important for health.
Clinicians frequently prescribe them as well, with a 2016 report on 145 U.S. hospitals finding that 2.6% of inpatients had received probiotics during their hospitalizations.
In terms of safety, a 2018 review by Aïda Bafeta and colleagues found that information about harms in randomized controlled trials assessing probiotics, prebiotics, and synbiotics was often lacking or inadequate, leading the authors to state: “We cannot broadly conclude that that these interventions are safe without reporting safety data.”
And in a 2017 analysis of 14 Cochrane reviews on studies of probiotics for GI disorders, Elizabeth Parker and associates found that the majority reported insufficient evidence to confirm benefit. This analysis also highlighted problematic inconsistencies, with many studies failing to specify the strain(s) in the probiotic and most not specifying any follow-up beyond the initial intervention.
In the consumer setting, Cohen noted that many companies do not follow FDA-recommended best practices for manufacturing dietary supplements, and commonly fail to establish the strength, purity, and composition of the final products, with some found to contain contaminants and unlisted live microorganisms. A 2017 inspection of 655 supplement facilities found sanitation and other violations in more than half. In one worst-case example, the death of an 8-day-old premature infant from fulminant gastrointestinal mucormycosis was traced to fungal contamination from a mold in a probiotic supplement.
Cohen argued for a consistent regulatory framework to ensure safe marketing of all probiotic-type microorganisms: “High-quality microorganisms with a long track record of safety should be accurately labeled and readily available to consumers, and labels should only advertise health claims if robust clinical evidence has demonstrated efficacy.”
Such a framework would, however, require new laws, and Cohen said he held out small hope that Congress would take steps to regulate probiotics in the near future. The FDA recently released a draft guidance encouraging probiotic manufacturers to list the number of colony-forming units in the Supplement Facts labeling. But that is not enough, he said, praising the Canadian approach, which requires manufacturers to list the specific strain or strains and the number of live microorganisms per serving on every supplement bottle.
“The FDA should also revise its current good manufacturing practices for live microorganisms and include additional safety testing, such as identifying and eliminating potentially transferable antibiotic resistance genes, for all bacterial strains prior to marketing, as is currently required in Canada,” Cohen wrote. In the meantime inadequate regulation and poor compliance “remain substantial problems.”
Last Updated September 18, 2018
Cohen reported relationships with NSF International and Consumers Union.
Hou reported having no competing interests related to his comments.

Citron reiterates $60 AbbVie target, says lawsuit ‘least of the problems’


Citron Research just tweeted, “$abbv being sued today by California for price collusion. This the least of the problems. Wait until the government starts exploring the rapid and unjustifiable death rate from Humira tgt $60.” Shares of AbbVie are down 2.5% to $92.97 in afternoon trading.
https://thefly.com/landingPageNews.php?id=2792215