Planet Fitness price target raised to $50 from $45 at Cowen. Cowen analyst Oliver Chen raised his price target on Planet Fitness to $50 from $45 following meetings with management. The analyst believes its model will sustain growth given its appealing low-price membership, structural demand for health and wellness, high millennial interest, and unit and comp growth. Chen reiterated his Outperform rating on Planet Fitness shares.
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