Piper Jaffray analyst JP McKim notes that the Inogen G5 officially was released to customers via the DTC channel and will be made available BTB domestic and BTB international in the coming months through a controlled roll out. The analyst says that the company can now market the G5 as market leading on all important categories like weight, flow rate, battery life and sound and will therefore go for a premium price. The company is increasing its minimum advertised price to $2,995 for the G5, up from $2,300 for G4/G3, he points out, adding that he believes this price increase was not expected by investors and sees it as a positive as people adjust their models. McKim reiterates an Overweight rating and $185 price target on the shares.
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