SOBRcheck Boosts Judicial Salesforce by 10X Through Distributor Model

 Three Reseller Agreements with Established Distributors Signed, Traction to Replace Breathalyzers in Judicial Market Underway

SOBR Safe, Inc. (Nasdaq:SOBR) (SOBRsafe™ or the Company), providers of industry-leading alcohol screening solutions, today announced that it has executed on its judicial sales strategy, signing three reseller agreements with national distributors. These agreements provide access to large, established customer networks for the purpose of replacing breathalyzers in the American judicial market - as the Company has in a leading residential reentry center.

Deploying 20+ Premier Sales Professionals Nationwide

Reconnect (view announcement here) - From their CEO, "We feel that there is significant opportunity to replace outdated prescreening technology across a variety of justice system programs. We believe that SOBRcheck is a potential game-changer for our clients - instantaneous results, collected cleanly and reported digitally. We expect their technology to deliver substantial efficiencies, while enhancing participant accountability."

Recovery Trek (view announcement here) - From their CEO, "SOBRsafe's technology is one of the most significant innovations the industry has seen in years, and one that could become the new alcohol safety, compliance and treatment testing standard."

Butterfield Onsite Drug Testing (view announcement here). From their CEO, "We believe that SOBRsafe's touch-based alcohol detection can revolutionize the industry, allowing for instant onsite testing with immediate results."

The Benefits of a Distributor Model to SOBRsafe

As SOBRsafe Chairman & CEO Dave Gandini explained, "Distributors are a key force multiplier for SOBRsafe. They have established, trust-based relationships with their customers - all of whom are demonstrated alcohol detection buyers in pursuit of advanced solutions. Our distributors are introducing us to progressive, motivated decision makers, accelerating our market penetration at no fixed cost to SOBRsafe. We look forward to reporting their adoption success to our shareholders."

https://finance.yahoo.com/news/sobrcheck-boosts-judicial-salesforce-10x-120000942.html