Twitter pharma advertisers extend pauses and look around for options, but keep tweeting

 Pharma advertisers on Twitter are done — at least for now. Ad spending among the previous top spenders flattened even further last week, according to the latest data from ad tracker Pathmatics, amid ongoing turmoil after billionaire boss Elon Musk’s takeover now one month ago.

https://endpts.com/twitter-disarray-continues-as-pharma-advertisers-extend-pauses-and-look-around-for-options-but-keep-tweeting/