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Thursday, March 27, 2025

Zebra, Merck KGaA Collaborate to Create Safety and Traceability Solutions

 Pioneering Web 3.0 crypto and mobile computing technologies address growing issues of product safety, traceability and counterfeiting and business need for high quality, trusted data for AI systems

Zebra Technologies Corporation (NASDAQ: ZBRA), a global leader in digitising and automating frontline workflows, and Merck KGaA, Darmstadt, Germany, a leading science and technology company, today announced a new collaboration aimed at co-creating solutions to address challenges around product verification, authenticity, and trust. Through this collaboration, M-Trust™ will be the first cyber-physical trust platform with a mobile computer scanning solution for addressing the growing issues of product safety, traceability and counterfeiting.

With Zebra’s portfolio and experience in mobile computing, asset visibility, and identity capture solutions and Merck KGaA, Darmstadt, Germany’s patented authentication technologies, the collaboration is designed to create unprecedented levels of security, accuracy and trust in manufacturing value chains. This collaboration will also offer organizations high quality data for training and testing AI models, enhancing analytics capabilities as AI solutions are operationalised.

https://www.businesswire.com/news/home/20250327723287/en/Zebra-Technologies-and-Merck-KGaA-Darmstadt-Germany-Collaborate-to-Create-Safety-and-Traceability-Solutions

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