Major privacy issues in IQVIA’s data sharing deal with Experian

 Health analytics company IQVIA has carefully crafted a reputation for its deep commitment to data privacy. But internal documents paint a different picture — including what experts say are major privacy lapses in a marketing data partnership with credit reporting company Experian, a STAT investigation finds.

IQVIA purchased detailed consumer data from Experian and links it to Americans’ health records to deliver marketing insights to its customers, drug companies and device makers. While IQVIA compiled anonymized personal and financial information from the credit reporting company on 120 million people, its employees worried that the data, including information about income, jobs, and ethnicity, could put consumer privacy at risk.

“There are a number of changes and indications in emails that have us concerned about the exposure of these data,” said one email from an IQVIA employee in 2016. The company also went several years without commissioning an expert privacy review of its use of Experian’s data, internal company emails show. 

https://www.statnews.com/2022/07/28/health-data-iqvia-tech-teladoc/