"With the right regulatory encouragement and support from civil society, we believe cigarette sales can end within 10 to 15 years in many countries," says Philip Morris (NYSE:PM) CEO AndrĂ© Calantzopoulos, speaking at the Concordia Annual Summit. "Yes, that’s right," he adds. "An end to cigarettes within 10 to 15 years in many countries."
Calling cigarettes "the most harmful way of consuming nicotine," Calantzopoulos would prefer focus on products "that do not involve combustion." Over 11.2M people, he says, have switched to his company's main smoke-free product and stopped smoking.
"Being at the helm of the largest multinational tobacco company as it transforms to deliver a smoke-free future, I experience firsthand how detrimental polarization is to making real progress—in this case, progress in eradicating smoking."
More: "Science can be, and is being, weaponized to suit narrow agendas ... We should not allow science to be politicized and polarized."
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